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| 2006年广州AAE亞洲廣告展 | ||||||||||||||||||||||||||||||||
| 2006年广州AAE亞洲廣告展 | ||||||||||||||||||||||||||||||||
作者:2006年广… 文章来源:转载 点击数: 更新时间:2006-8-29 ![]() |
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組織機構: First-class Exhibitions 合作單位: 海峽兩岸商務協調會 海外招商: In Time Events L.L.C ※ 展會介紹 亞洲廣告展(AAE)是國際上較具規模及影響力的廣告盛會之一,兩年舉辦一屆,在亞洲各地區輪流舉行,致力於促進亞洲各國廣告產業的發展和技術進步。鑒於亞太區經濟的蓬勃發展,特別是中國經濟的迅速發展,使其成為全球最大的廣告市場之一,帶動了區內對廣告媒體、技術、設備及材料的強勁需求。近年來,中國廣告業持續以年均26%的速度增長。2004年,我國兩岸三地的廣告花費總額達到3593億元,較上年增長近27%,其中,中國內地的廣告花費達1935億元,比2003年增長25%,中國已成為全球第五大廣告市場。AAE 2006將幫助海內外企業開拓中國以及海外市場,提供廣告行業供需雙方產品展示和資訊交流的國際商貿平臺,有助業者抓緊亞太市場源源湧現的新機遇,尤其是廣告業迅速發展的中國市場的無限商機。 ※ 宣傳媒體 人民日報、廣州日報、羊城晚報、南方都市報、參考消息、國際廣告、專業廣告、廣告人、廣告直通車、四新廣告、金點廣告、中國標識、廣告製品與製作、現代廣告、廣告大觀、廣告導報、今日廣告、噴繪與雕刻、行銷北方、廣告之星、麥客牛、IDN、電腦市場、中國展會、中國標識網、中華廣告網、中國廣告網、媒體資源網、中國展覽、中外會展、中國會展、名人廣告、桌面黃頁、辦公設備採購資訊網、展搜網、中國霓虹網、慧聰網廣告行業、阿裏巴巴、噴繪與列印業、中國商機快遞、國際標識雜誌(ISM)(英國)、標識目錄(Sign Directions)(英國)、韓國標識(Signs OF Korea)(韓國)、專業標識(Sign Pro)(荷蘭)、X媒體(X-Media)(奧地利)、大幅面(Large Format)(德)、印度印刷出版(Indian Printer & Publisher)(印度)、戶外(Out-of-home)(奧地利)、出版者(Publisher)(瑞士)、義大利出版者(Italia Publisher)(義大利)、印前(Prepress)(德)等. ※ 目標觀眾 廣告公司、廣告招牌設計公司、廣告製作公司、輸出公司、工程公司、數碼印刷公司、廣告主、廣告設備及物料供應商、貿易商、經銷商及終端用戶、禮品公司、廣告業內協會、專業雜誌、網站、政府機構、新聞媒體等. ※ 宣傳推廣 AAE 2006將是一次立足泛珠三角,依託內地、輻射亞太、放眼世界具有進出口雙向導向型的現代化國際性專業交易盛會。主辦單位將引進國際先進的CRM客戶關係管理系統,整合政府、協會、當地廣告企業、廣告媒體、廣告技術設備及材料供應商、媒體資源及主辦方強大的資料庫,通過直郵、拜訪、VIP邀請、即時推廣、展前預覽、廣告傳媒、國際合作等多種專業管道邀請高品質買家入場。 ※ 觀眾組織 “觀眾的專業化”是本屆展會的首要工作,本屆展會的到會專業買家與專業觀眾將均是來自廣告領域,這將保證凸現本屆展會專業的展覽效果。本次展會還將引入令人耳目一新的展會觀展服務模式,通過此領先的服務模式,主辦單位將保證所有參展商能透過本次專業展會有效的推介企業及產品的市場形象,並最終達成市場成功推廣銷售之目的。具體舉措如下: ◆ 主辦單位將會同泛珠三角“9+2”區域的華南9省及港澳地區多家廣告行業協會,80多家專業主力媒體,整合各種傳媒資源,形成宣傳合力,展開全方位的立體宣傳,使本屆展覽會各種資訊傳播到廣告及相關領域的每一個角落,傳播給每一個最終的專業目標用戶。同時,掌握行業最新需求動態,全力發掘新商機。 ◆ 主辦單位將與國內外多家行業協會、權威媒體、專業媒體、網站及相關貿易機構、駐外使領館等通力合作,宣傳推廣展會,並直接郵寄十萬張邀請函和參觀券到國內外,有針對性的邀請和組織專業採購商,全力打造廣告行業高起點、多功能、大視角的專業化、國際化和品牌化的商貿交易平臺。 ◆ 由專人專時為本屆展會做觀眾預登記工作。主辦單位將免費為前3000名預登記觀展的業內企業、廠家的採購負責人或者企業負責人等專業買家及觀眾提供展期期間酒店住宿或旅遊優惠服務,免費獲得精美實用的展會會刊、工具書及展覽會內部專業活動邀請函. ※ 展品範圍 廣告設備及技術:噴繪、寫真機設備,雕刻機、鐳射機、刻字機、拋光機,證卡設備、標誌標牌加工製作、標牌制證設備及材料、導引指向系統,絲印技術及設備材料,吸塑機、裝裱機、接駁機、熱轉印機,光電設備及技術,廣告設備零、配件等 戶內外廣告媒體:燈箱製品、霓虹燈、LED及廣告照明系統、戶外看板 、三面翻、電子顯示設備、影像傳輸系統、各種新型顯示載體、氣模、特殊廣告媒體等 廣告物料及耗材:廣告用板材,包裝材料,廣告膜貼(即時貼、冷裱膜、反光膜)及卷材,特種藝術紙張、噴繪布、噴繪墨水、塗料,廣告印製材料及物料、廣告生產原材料及半成品,辦公設備應用耗材等 展覽展示系統:展覽展示器材、展覽展示技術及設備、裝潢裝飾等 數碼影像印刷系統:數碼輸出系統及設備、專業數碼相機與數碼後背、光學材料及光學儀器、無接縫和可變數碼印刷設備、印表機、分色機、專業掃描器、多功能一體機、攝影技術及器材、圖形圖像處理技術及應用軟硬體等 廣告製作領域:戶內外廣告影像製作、戶外工程製作、立體圖像製作、熱轉印加工製作、影視後期製作、廣告製作、噴繪公司等 資訊產品及應用軟體:電腦硬體及外設、電腦輔助應用軟體、設計軟體、影像傳輸軟體、色彩管理系統調控軟體、網路及多媒體技術、噴繪 、雕刻設備軟體等 電子出版物:商業圖片經營、商業圖書經營、電子光碟、雜誌、書籍等 廣告禮品:各式廣告促銷產品、廣告圖書、廣告掛曆 、檯曆、廣告印刷品、工藝禮品、紀念禮品、收藏品、旅遊用品、各類玩具、人造花卉、精美燈飾、各種年曆、相簿、商務促銷禮品、文具、電子消費品、獎品(杯)、贈品、聖誕禮品、雕刻工藝品、民間工藝品、水晶製品、金箔製品、陶瓷製品、玻璃器具、精品小家電等。 大眾傳播廣告媒體:各類專業雜誌、報紙媒體、網路媒體 、電視媒體、廣播媒體、廣告新媒體、廣告代理公司等 ● 展位收費 : (雙面開口展位加收展位費的 10% )
備註: 1 、 特裝展區指光地展位, 27 平方米起租,不含任何設施,不包括展覽館收取的特裝管理費等費用。 2 、 標準展位: 3 米 ×3 米,包括三面圍板,楣板、地毯、兩隻光管,一桌兩椅、一個 220V 電源插座 。 ● 會刊廣告: (會刊為進口銅板紙彩色精印,會刊尺寸: 130mm×210mm
● 其他廣告:
● 產品技術發佈會: 每場 6000 元人民幣 /1 小時 (提供場地、燈光、音響、桌椅等設施)。 ● 會務費: ¥ 580 元 / 人(包括紀念品 、展期午餐、飲料、大會資料等)。 ● 贊助商: 贊助商限五家,詳細資料備索。 ※ 參展程式 參展單位請詳細填寫《參展申請表》,負責人簽字、加蓋公章後與營業執照一起傳真至組委會。報名後七天內將參展費用一次性(或 50% 定金)匯入大會組委會指定帳號,從而確定展位,餘款於 2006 年 10 月 1 日前付清。 展位、廣告等由組委會統一安排。分配原則是: “ 先申請、先付款、先分配 ” ,協辦單位可優先安排,組委會將保留最終調整展位的權利。未經組委會同意,參展商不得任意轉讓展位,一經發現,即撤銷其參展資格。杜絕假冒偽劣商品參展。 參展商在匯出各項費用後,請即日將銀行匯單複印傳真至組委會,以便核查。發票到展會現場由組委會財務統一開取或根據其要求寄給其公司。若中途退展,所交展費不退。若因不可抗力因素 ( 如戰爭、自然災害、疫情、行政命令等 ) 導致展會停辦,雙方不再行展會合同,不追究對方違約責任,組委會僅退回參展商已交費用。 組委會於會期前一個月將《入會通知書》、《參展手冊》(有關日程安排、展品運輸、酒店接待、展臺設計搭建、物品租用與服務以及簽證申請等資訊)寄、送或電郵至各參展商。 欲參加本屆展會,請來電聯繫我們索取參展合同表及展位佈置圖。 Sponsor : Asian-pacific Advertising Association FCE Exhibit Group, Organizer : First-class Exhibitions Expo introduction Asia Advertising Exhibition (AAE) has one of the printing galas of scale and influence in the world. It holds in every area of Asia in turn in every two years, which devotes to promoting the development and technological progress of the advertising industry of various countries in Asia. In view of the flourishing development of the Asian-pacific regional economy, especially the fast expansion of Chinese economy. AAE has driven the powerful demand for advertising media, technology equipment and material. In recent years, advertising industry of China increased at the speed of average annual 26℅ continuously. In 2004, the total value of advertisement cost of China mainland, Taiwan and Hong Kong reached 3,593 billion yuan, increased nearly 0.7℅ compared with last year. Among them the advertisement cost of China mainland reached 1,935 billion yuan, increased by 25℅ compared with 2003. China has already become the fifth largest advertising market in the world. AAE will help the internal and external enterprises to open up wide market and provide the international trade and business platform of supply and demand, product exhibit and information interchanges. It helps the businessman and trader to catch the new chance which brings up in Asian-pacific market, especially the advertising limitless business opportunity of China market. Propaganda media: Peopleiss Daily, Guangzhou daily, Yangcheng Wanbao, South City Newspaper, Reference Information, International Advertising, Professional Advertising, Advertiser, Advertising through Train, Four News Advertising, Gold Point Advertising, China Signs, Advertising Product and Manufacture, Modern Advertising, Advertising Show, Advertising Guide, Today Advertising, Marketing North, Advertising Star, IDN, Computer Market, China Exhibit, China Sign Network, China Advertising Network, Media Resource Network, Celebrity Advertising, Desk-top Yellow Page, Sino-foreign Exhibition, Office Equipment purchasing Information Network, China Advertising Network, China Neon Network, Huicong Network for Advertising Industry, Alibaba, China commercial-opportunity Express, International Sign Magazine(England), Sign Direction( England), Signs of Korea(Korea), Sign Fro(Holland), X-Media(Austria), Large Format(Germany), Indian Printer & Publisher (Indian), (Out-of-Home)(Austria), (Publisher)( Switzerland), Italia Publisher(Italia), Prepress(Germany). Target audience Advertising Company, Advertising Signboard Designing Company, Digital Printing Company, Advertiser, Advertising Designing and material Provider, Trader, Distributor and Terminal User, Gift Company, Advertising Association, Professional Magazine, Website, Government Institution, Media. Publicity and Popularization Asia Printing 2006 which based on the Delta OF THE Pearl River, rely on Mainland, radiate the Asian-Pacific area, take a broad view of world, has imports and exports pains of modernization international professional transaction association. The Sponsor will introduce the internationally advanced CRM customeriss relation administrative system, combine government association, local printing enterprise, printing equipment and print former auxiliary material supplier, media resource and host strong database, through direct posting, visiting, VIP invitation, instant popularization, exhibition previewing, advertising media, international cooperation and many kinds of professional channels invite the high-quality buyer to eater into the playground. Audience Organization: “The audienceiss specialization” is primary work of this exhibition. This exhibition is attended by the professional buyer and professional audience from printing, packaging, paper field. This will guarantee to show this specialization exhibition result. This exhibition will also introduce the fresh and new exhibition view service mode. Through this kind of mode, the sponsor will guarantee all exhibiters to see through effective introduction enterprises of this professional exhibition and the market image of products. And reach the market and succeed in popularizing the purpose to sell finally. The concrete action is as follows: The sponsor will be suffused with Pearl River Delta “9+2” area in nine provinces in South China and more than 20 printing ,packaging and paper associations and more than 80 professional main medias, combine various media resources, form propagating force, launch All-dimensional tridimensional propaganda. Make various information disseminate to every corner of the field relevant with printing, packaging, paper to spread to every oneiss final professional goal user, Meanwhile, grasp the latest event trends of all famous printing and packaging factory, explore the new business opportunity with all strength, invite those who is relevant technological transformation, extend and play to build project. The sponsor will cooperate fully with many employeriss organizations, authoritative media, professional media website, relevant trade mechanisms and embassies. It will propagate the exhibition and directly post 100,000 invitation letters and visiting tickets to reach both at home and abroad. Invite and organize the professional purchasing agent, make the specialization, inter nationalization and brand commercial transaction, platform of high starting point, multi-functional great visual angle of printing trade with all strength. The sponsor will register in advance for the audience made by the specialized worker in special time. The purchase first 3000 people who is the person in charge or enterprise person in charge of the printing, packaging, paper enterprise factory, will be freely provided the hotel accommodation or favorable service of travel, also will obtain exquisite and practical exhibition proceedings, reference book and internal professional activity invitation letter of exhibition. Exhibit Highlights ◆ Advertising Designing and Technology: Painting, description equipments, carving machine, laser machine, polishing machine, certificate and card equipment, sign and signboard processing, signboard making equipment and material, technology and equipment material, drawing plastic machine, docking machine, optoelectronic device and technology, advertising equipment. ◆ Indoor and outdoor advertising media : Light case product, neon light, LED and advertising lighting system, Outdoor advertising board, E-display equipment, image transiting system, various new type display carrier, gas film, special advertising medium. Advertising material and used material ◆ AD material and consume material: Material used for advertising, packing material, advertising film, special type art paper, spray cloth, spray ink, coating material, advertising printing-used material, advertising- used raw material and semi-manufactures. ◆ Exhibit displaying system: Displaying and exhibiting material, displaying and exhibiting technology and equipment, decoration materials. ◆ Digital image printing system: Digital output system and equipment, professional digital camera and digital back, optical material and instrument, no seam and variable digital printing equipment, printer ,color scanner, professional scanner, multifunction integral machine, camera technology and equipment, picture-management technology and application software and hand ware. ◆ Advertising making field: Indoor and outdoor image making, outdoor project making, the stereoscopic picture making, heat rotating and printing processing, post-production of movie & TV making, advertising making, painting company. ◆ Information product and application software: Computer hand ware and apparatus, auxiliary application software, designing software, image transiting software, the software of administrative system of color adjustment and controlling, painting, caving equipment software, ◆ Electronic publication: Commercial picture management, commercial books management, E-CD, magazine, books. ◆ Advertising gift: all kinds of advertising promoting products, advertising printings ,craft gift, souvenir, collection, tourist articles, various toys, artificial flower, exquisite light decoration, various calendars, photo album, commercial promoting gift, stationary, electronic consumer goods, prize, gift,, gift on Christmas, craving crafts, folk arts and crafts, crystal products, gold leaf products, ceramic gift, glass utensil, fancy household electric appliance. ◆ Universal adverting media: Various professional magazines, newspaper media, network media, TV media, broadcasting media, advertising new media, advertising agency company. Participation Rate ◆ Standard Booth (3M×3M, charge 10℅ of the location fee of the exhibition in the exhibition location of two-sided opening) Domestic enterprise: Level A Section CNY 8000 yuan/one Level B Section CNY 6800 yuan/one Oversea enterprise: Level A Section USD $2000 /one Level B Section USD $1600/one Space Only (27m² is the least for letting, cost of construction management: CNY 28/m²) Domestic enterprise: CNY 800 yuan/m² Oversea enterprise: USD $200/m² Remarks: standard booth disposes materials i ncluding partition wall on three sides; one desk, two chairs; stand cleaning; basic lighting (2 lamps), and one 13 amp power point(5A/220V) . ◆ Journal AD: (The proceedings are printed with the colored art paper precisely, its size: 130mm×210mm) Front cover CNY 20000 yuan; Inside front cover and inside back cover: CNY 8000 yuan ; Title page: CNY 8000 yuan ; Black and white page CNY 3000 yuan; Back cover: CNY 18000 yuan; color trans page : CNY 10000 yuan; color page CNY 6000 yuan ; 300 simple words: 1000 yuan . ◆ other advertising: Arched door: CNY 6000 yuan/one; entrance ticket: CNY 5000 yuan/10000 pieces; colored banner: CNY 300 yuan/one; balloon: CNY 3000 yuan/one; invitation card: CNY 8000 yuan/10000; scroll: CNY 3000 yuan/one; handbag: CNY 10000 yuan/2000; lady serving at ceremony: CNY 180 yuan/person/day. ◆ Product technology briefing: CNY 6000 yuan/hour/one meeting (providing site, light, sound equipment, desk-chair equipment.) ◆ Registration fee for a conference: CNY 580 yuan/person (including souvenir, lunch, drink, zhujiang River night scene sightseeing.) ◆ Sponsor: Limited in five sponsors. Detailed references are available on request. Activities at the same time: Russia Press enterprise Association, Vietnam national Printing Association Asia Printing New Technology and craft briefing. Holding in the same term: 2006 Asian Printing Technology Expo 2006 Asia Printing will share the international resource platform with 2006 AAE. The businessmen for participating are from more than 20 countries and areas, such as: China, Southeast Asia, Germany, Japan, America, Italia, etc. The visitors are from more than 60 countries and areas. Participating-exhibition procedure: 1. The unit should carefully fill in the “Participating-exhibition application”, the person in charge sign and seal, and then fax them with business license to committee. Remit the fee in one time (or 50% deposit) to the assigned account number within sever days after registration, then assure the place for exhibition, pay off the balance before October 1, 2006 2. Place and Adverting are arranged by the subcommittee, distribution principles: “first apply, first pay, first distribute” The assistant unit will be given priority arrangement; the finial right for place adjustment will be reserved by subcommittee. Without the permission, the qualification of exhibition will be withdraw if the businessman want only transfer the exhibiting place. Uproot fake and inferior goods. 3. After remitting all cost, the participants fax the money order copy to subcommittee as of today for checkout. Bill is open by the subcommittee financial section in the spot or post to according to its request. The fee for exhibition is not return if resigning in the course. If the exhibition stops caused by some unresisting factors (such as war, nature disaster, epidemic situation, administrative decree). Both sides neednist adhere to the contract, and ascertain responsibility of the other sideiss breaking the contract, but the money of the participants will be returned. 4. The Admission Notice and handbook about participating in the exhibition will be posted, sent or e-mailed to all the participants before one month of the exhibition. 5. Please contact us by telephone to ask for the contract form and arrangement map of participating place. |
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| 文章录入:周华 责任编辑:周华 | ||||||||||||||||||||||||||||||||
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